Bharat Deshmukh
Trade (West India)


Results-Driven Sales Professional | 40+ Years of Expertise in Wines & Spirits
Accomplished sales leader with over four decades of experience in strategic planning, sales, distribution, and business development within the Wines & Spirits industry, specializing in the imported segment. Adept at driving growth, building strong client relationships, and navigating regulatory landscapes.
Key Experience & Achievements: Led sales & distribution for USL, Grover Vineyards, and business development for Ian Macleod Distillers Scotland & Fullarton Distillers Goa.
Awarded the prestigious BIO Champion Kitab at USL for excellence in sales & strategy.
Advisory role in business development since 2015, driving market expansion.
Expertise in regulatory compliance (Customs, FSSAI, Excise) & cost card preparation for BIO brands.
Proven leadership in institutional & retail sales, key account management, and client relationships.
WSET (UK) Levels I & II certified, conducting professional wine tastings, training, and sales programs.
Experienced in trade shows, exhibitions, and government liaison for seamless market access.
Strong skills in forecasting, budgeting, and executing growth-focused sales strategies.
Committed to driving excellence in sales, business development, and market expansion in the premium Wines & Spirits sector.
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